CREATIVE INTELLIGENCE

I’m not kidding about that. Take a look at what I write in my book: 

Researchers at Cornell University, University of Pennsylvania, and the University of North Carolina, Chapel Hill, showed that in a test, participants “demonstrated a negative bias toward creativity ….when participants experienced uncertainty.” Worse, “the bias against creativity interfered with participants’ ability to recognize a creative idea.” People tend to choose what they know in the face of uncertainty even though they realize it probably won’t help them. It is just familiar. And what words did the participants associate creativity with? “Agony.” “Poison.” And my favorite—“Vomit.” So, yes, creativity scares us. And it doesn’t have to.

So we need to get beyond this creativity anxiety and build up our creative capacities.   Here’s the interview I did with Thinker-In-Residence. It talks about the 5 Creative Competencies of CQ–Creative Intelligence and how we can learn to enjoy being creative instead of …

http://blog.800ceoread.com/2013/03/06/thinker-in-residence-a-qa-with-bruce-nussbaum/

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B&N: http://www.barnesandnoble.com/w/creative-intelligence-bruce-nussbaum/1112757030?ean=9780062088420&cm_mmc=AFFILIATES-_-Linkshare-_-MdXm68JZJz8-_-10%3a1&r=1&